May 7th, 2016
Different industries have different training and learning needs. E-Learning industry has to continually evolve and deliver training as per specific needs of the industry. Similarly, e-learning platforms also have to be continually modified to support the training needs of learners from different industries.
One such example is the Telecommunications industry. It is one of the largest and most fast-growing industries worldwide. Strongly driven by technology, this industry is evolving at a rapid state and is forever in a state of flux. High-speed internet is now reaching homes and offices through DSL (Digital Subscriber Line). The soaring popularity of mobile phones and the plethora of services delivered through the mobile platform has been the greatest game-changer in the industry. With such phenomenal advances, the industry also witnesses a large influx of personnel – the largest numbers being the 'feet-on-street', the sales personnel. Continuous employee training is crucial in this industry, to make sure that staff is apprised of changing product offerings, service parameters and technological advances.
With the mix of pedagogy and technology driven interactive tools like multimedia, innovative e-learning solutions can be developed to cater to the varied needs of the telecommunication industry.
- Technology and concept-based courses form the bulk of e-learning in the industry. By tweaking the content according to the learning needs of different learner-groups, it is possible to impart information that will empower them to excel in their area of work. For instance, for sales personnel, it is important to grasp a crisp understanding of various telecom technologies in order to sell better to the customer. For call-center personnel, it is important to understand the same concepts in a more detailed manner, with special focus on problem-solving. For a manager, handling corporate-sales, it is crucial to understand the concepts in detail in order to make a successful sale at a big corporate. Modules within the same course can be built for different learners, enabling the learners to choose the modules as per their requirement. Similarly, assessments can be built, a different set for each module. This type of targeted learning not only helps in reaching out to the learner better, but empowers them to perform better and achieve their KRAs (Key Result Area).
- We learn best by doing and e-learning can provide ample opportunities to practice and gain practical knowledge in addition to theoretical concepts. For instance, employees have to deal with a lot of documentation from the customer-end that needs to be filled quickly and with the right information. This information then needs to be converted into e-format and finally, verified for authenticity. Using software simulations, sales staff can be trained on the ways of filling up the forms in an efficient manner. The simulations can provide multiple opportunities to master the basics like using capitals in certain fields, filling out required data like pin-codes and so on. They can also be utilized to provide an avenue for data-entry practice, with the least amount of errors and high productivity. Scenario based trainings can also be developed to train employees on faster and error-proof verifications, that provide different scenarios to the learner – prompting them to think and make quick decisions.