To train retail workforce has always been a challenge, but the need is gradually rising with evolving customer needs and the advent of online retail stores. Therefore, retail companies deploy robust eLearning platform to deliver highly engaging, personalized and performance-driven solutions. While traditional classroom approach is tedious, the retail sector is shifting focus towards e-learning to provide training at the point of need. Consequently, the new-age online learning platforms boost workforce engagement, knowledge retention, business ROIs, organizational performance, and more.
With technological advancement, the retail industry is implementing eLearning platform to meet diverse training goals- compliance, sales training, onboarding, and so on. Let us discuss the top use cases of e learning platform in the retail sector:
● Sales training
With the advent of new products and services, the retail workforce must stay updated. Companies deploy mobile-based eLearning platforms based on Augmented Reality to help the salesforce market/sell their products to targeted customers. They incorporate interactive video nuggets to showcase product features and benefits interactively. Consequently, this improves the overall business sales, foster client relations, develop brand loyalty, drive workplace productivity.
The retail sector faces high attrition rates, so it is crucial to organize online onboarding programs to train new hires adequately. E learning platform supports gamification feature to familiarize employees with the company’s policies, culture, and more. Modern LMS incorporates various gaming elements such as badges, rewards, and leaderboards to encourage and engage new hires with real-life workplace situations. As a result, it improves the overall retention and engagement levels of employees, thereby improving workforce performance and training ROI.
● Compliance training
Workplace safety and compliance are crucial aspects of the retail industry. So, companies utilize modern LMS systems which deliver personalized compliance-specific courses for all. For instance, educating employees about organizational policies and compliances are more fun in the form of quiz or game, rather than textual content. Deploying an online learning platform helps to identify workplace risks and address them effectively to avoid any legal actions.
The new-age corporate LMS delivers technology-aided solutions to meet diverse training goals, including sales enablement, product training, onboarding, compliance, and more. The tech-savvy learners are reshaping retail industry’s training future. Also, companies are adopting the latest trends and technologies to meet the pertinent needs of globally dispersed audiences. Consequently, the robust eLearning platform is industry compliant and responsive enough to provide training at the point of need. Today, the role of modern LMSs is continually changing with improving levels of workforce engagement, knowledge retention, customer satisfaction, training ROIs, and overall sales. Undoubtedly, retail is a big business when it comes to substantial operating chains, remote workforce, and multiple locations around the globe. Elearning platform for corporate training can undoubtedly help retail companies to get an edge in today’s competitive marketplace.
With digitization, the modern workforce is preparing for digital training environments. In the future, industry leaders are becoming the pioneers in deciding digital transformations can drive workplace efficiency, training ROI, workforce performance, and overall growth. The emerging customer needs and technological innovations will continue to foster customer relationships, drive workplace productivity, boost retention level, improve business value, and overall reach.