We had last done estimation on Indian e-learning industry in 2009. It’s almost 4 years since we did that exercise, and much has changed in the Indian e-learning industry landscape since then. So did little research on what the current market scenario looks like, and all the findings are given below.
But before presenting the data, some definitions – we are defining e-learning companies as organizations who are in business of providing learning technology solutions (LMS, assessment solutions etc), and content solutions. We are Not considering education management organizations, and professional training organizations as e-learning organizations for the purpose of this research.
Also, many companies identify themselves as e-learning companies as per above definition, but considerable part of their revenue may come from other business streams, such as IT Services etc. We have normalized head-count & revenue data for those companies for whom data was available publicly or via our market research.
This is what the current Indian e-learning landscape looks like – India today has 200+ e-learning firms. Their distribution according to resource head-count looks like this –
Some interesting observations, when we compare this data with the similar survey we did in 2009 –
As per our current analysis, Indian e-learning industry today employs 18-20,000 people with annual revenue of USD 550-600 Million. The overall industry has thus grown at an approximate CAGR of 18% since 2009 (over 4 year period) when we had estimated the total industry revenue at around $315 Million. That’s a fairly decent growth rate given the Indian and global economic situation had been very fluid in this period. I can’t help but mention that G-Cube has grown at a CAGR of 38%+ in similar period – far outpacing the industry growth rate.
Indian domestic market is estimated to be around $50-55 Million (About Rs. 200-250 Cr), or about 10% of the total industry size.
This is how we see the next 3-4 years –
We will love to read your thoughts on the above analysis, and also answer any of your queries related to above data. Please do also feel free to also get in touch with us at [email protected] for any of your e-learning needs.