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April 15, 2023ITC Ltd - Gamified Induction Programs for Better Engagement and Retention
Client:
ITC Ltd.
Category:
Service
Industry:
Consumer Goods
Business Requirements
- Client wanted to deliver online induction programs for Assistant Managers and above levels.
- They wanted to provide mobile-enabled e-courses to ensure just-in-time training delivery.
- They also wanted to boost the overall employee engagement and retention levels.
Challenges
- The existing classroom-based sessions were lengthy and boring.
- There was a need to create training courses for desktops, laptops and other mobile devices.
- It was difficult to share training content over the cloud platform because of the Information Security policies.
Our Solution
- Online courses were gamified by including elements such as badges, scores & avatars.
- HTML5 was used to design effective e-courses, customized to the training needs of intended audiences.
- Online courses were accessible within the Intranet network, across personalized smartphones, laptops and desktops.
- A separate application was designed which could be installed on a specific system to store data and track individual progress.
Benefits
- Gamified online induction programs boosted the overall learner participation and knowledge levels.
- Scores & Badges followed by gift hampers encouraged the employees to learn more and perform better.
- Employees were able to learn at their own pace with the accessibility of training courses on their personalized mobile devices.
- The added application was provided in replacement to LMS, thereby helping to track learners’ progress without affecting the security protocols.
